This article features an interview with product designer Lionel Taurus. What can you do with LinkedIn articles? As the example above shows, Squarespace has created a Behind the Scenes series that highlights the people running the website builder's biggest projects. Now your team can write and publish articles with more than 100,000 characters-the equivalent of an in-depth blog post. But what if you have even more to say? In October 2021, LinkedIn extended its Article feature to company pages. The shift to 3,000-character posts is significant. Now your company page posts can be up to 3,000 characters long, giving your team tons of space to: In June 2021, LinkedIn more than doubled the character limit for posts. In 2022, that's likely to change, as two major publishing updates now allow brands to be much more verbose on LinkedIn. With a limit of just 1,300 characters, company page posts have required businesses to keep their contributions concise.

LinkedIn company pages haven't always been the optimal place to share thought leadership or detailed explanations on the platform. #1: Host Long-Form Written Content On-Platform With Articles for LinkedIn Pages

In this article, you'll discover new ways to tap into the power of LinkedIn so you can grow your business. Do you want to do more with LinkedIn? Are you taking full advantage of the wide range of no-cost marketing features built into the platform?

Linkedin for business marketing